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Reviews and testimonials online!


marcus evans Reviews

Many online shoppers heavily rely on testimonials and online reviews by other buyers. But reviews are often manipulated, fake and even bought through agencies.

Fake, scam reviews by online stores - the marcus evans group investigates.

Four stars adorn the Product Review of the Internet Department Store Amazon for the HD camcorder from a well known company: "Visually very appealing, brilliant display, smooth zoom. “Overall a great, product" says tester Frank Smith (name changed). Is the assessment is genuine? There have been many rumours that companies adjust and write fake reviews on Amazon and Co. In fact Frank Smith has never held the camcorder in his hands, but invented this scam review freely.

Many online stores are using rating systems, which online shoppers use as product recommendations. But beware: Under these comments are often fake customer reviews that were given at specific agencies order. 

Crack down on Fake Online Reviews
 
marcus evans reviews test also revealed that some agencies write large amounts of fake customer reviews on the internet. “Requested offers from agencies came promptly and as request by email” (marcus evans Team). Prices were around $300 for 190 positive marcus evans reviews. This helped demonstrate how easy it is to manipulate reviews on the internet.

Many well-known online stores mediate reviews and have control measures in place to create a serious impression, but still seem to publishing every fake customer review. “The problem is that every day are thousands of reviews written and posted on larger stores, which makes it almost impossible to evaluate each one of them.”

While online stores are seemingly powerless, with up to 30 percent of the reviews being fake and for users often fake reviews are hard to distinguish from real ones. Bing Liu wants to change that and is working with colleagues on a computer that detects fake reviews. "Organised on the basis of evaluations, we can identify patterns of behaviour," he says. If a product would be purchased by various people and evaluated in a very short time these often are fake reviews. In addition, false reviews often have a similar writing style as well as copied parts from other entries. It only gets really difficult when authors ask friends and relatives to write them get good reviews. "That’s when our algorithms meet their boundaries," says Liu. The best way to not fall for fakes reviews as a user? "Trust reviews with three stars rather than five."

marcus evans Pan Asian reviews and feedback

marcus evans Pan Asian conference reviews 4.6 out of 5 based on 1183 user reviews.

7th Edition Leveraging New Technology and Innovation in Cash Management
"Informative, resourceful and relevant to Transaction Banking business."
5* by RHB BANK BERHAD on 16 April 2018
Head, Group Implementation & Client Services


7th Edition Leveraging New Technology and Innovation in Cash Management
"Informative and resourceful. Good Events."
5* by RHB BANK BERHAD on 16 April 2018
Head, Group Implementation & Client Services


7th Edition Leveraging New Technology and Innovation in Cash Management
"Great source of information sharing from practical aspects."
5* by Hong Leong Bank on 16 April 2018
Group Head of Transaction Banking


7th Edition Leveraging New Technology and Innovation in Cash Management
"Very well organised"
5* by DBS on 16 April 2018
PM


7th Edition Leveraging New Technology and Innovation in Cash Management
"Excellent event, remarkable organization. A lot of opportunities for networking"
5* by UniCredit S.p.A. on 14 April 2018
Group CIB Compliance


7th Edition Leveraging New Technology and Innovation in Cash Management
"A great chance to meet banks peers as well as having opportunities to explore what is going on with innovation in global transaction banking. A remarkable experience to share ideas and to look at what the digital innovation in payments will look like"
5* by UniCredit S.p.A. on 14 April 2018
Vice President Group CIB Compliance


7th Edition Leveraging New Technology and Innovation in Cash Management
"Great insights on key market developments through interactive dialogue with industry professionals. "
5* by Noor Bank on 11 April 2018
Head of Global Transaction Services


7th Edition Leveraging New Technology and Innovation in Cash Management
"Excellent conference, heard about some very insightful ideas driven by client demand"
5* by Credit Agricole CIB on 11 April 2018
Regional Head


7th Edition Leveraging New Technology and Innovation in Cash Management
"Very well organized! it was an engaging event!"
5* by ICBC on 11 April 2018
Head of Cash Management


7th Edition Leveraging New Technology and Innovation in Cash Management
"Overall it was a good event bringing in all the field experts to present the current trend in cash management"
5* by ICBC on 11 April 2018
Officer


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